Frequently asked questions
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General Questions
What industries do you specialize in?
We focus on service-based businesses, including HVAC, plumbing, electrical, landscaping, pest control, and other residential and commercial trades. Our marketing strategies are tailored to help these businesses grow and dominate their markets.
What makes Ruppert Marketing LLC different from other marketing agencies?
With over 30 years in the trades and 16 years in marketing, we combine hands-on industry experience with cutting-edge marketing strategies. We specialize in tailored solutions, including AI integration, CRM workflows, and data-driven campaigns, ensuring your marketing aligns with your business goals.
How do your programs work (Apprentice, Journeyman, Master)?
Each program is designed for businesses at different revenue stages:
- Apprentice: For startups or businesses aiming to reach $3M in revenue.
- Journeyman: For established businesses looking to scale from $3M to $10M.
- Master: For businesses ready to dominate their markets and grow beyond $10M.
Marketing Services
Do you offer standalone marketing services?
Yes! While our bundled programs provide the best value, we also offer standalone services like website design, local SEO, CRM integration, and PPC management.
What’s included in your custom website design service?
Our websites are built for performance, including mobile responsiveness, local SEO optimization, conversion-focused tools, and integrations like CRM and AI chatbots. Each website is tailored to your brand and business goals.
Do you manage social media accounts?
Yes, we provide social media management services, including content creation, posting, and engagement. We also offer paid social media campaigns to help grow your audience and generate leads.
What is local SEO, and why is it important?
Local SEO helps your business rank higher in local searches, like “plumbers near me.” It involves optimizing your website and Google My Business profile to attract more customers in your area.
Do you offer video marketing services?
Absolutely! We create professional videos, including testimonials, service explainers, and promotional content, to engage your audience and boost conversions.
Consulting Services
What happens during the 30-minute marketing consultation?
During the call, we’ll discuss your business goals, challenges, and opportunities. We’ll then outline the next steps for creating a custom marketing blueprint to help you grow.
Do you provide sales training?
Yes, we offer sales training for your team, including CSRs, technicians, and salespeople. Our training focuses on improving lead conversion and customer interactions.
Can you help us with hiring?
Yes! We can create hiring campaigns and strategies to attract top talent, especially for service technicians and office staff.
AI and CRM
What is Ruppert Marketing CRM?
Ruppert Marketing CRM is our white-labeled version of GoHighLevel, customized for service-based businesses. It includes lead tracking, automated workflows, appointment scheduling, and customer retention tools.
How does AI integration work?
We integrate AI solutions like chatbots and call automation to streamline customer interactions. These tools can handle inquiries, book appointments, and qualify leads, saving you time and improving efficiency.
Can your CRM integrate with platforms like ServiceTitan or Jobber?
Yes! We can connect your CRM with tools like ServiceTitan, Jobber, or Housecall Pro for seamless data synchronization and operations.
PPC Management Services by Ruppert Marketing
At Ruppert Marketing, we understand that every business is unique, and your advertising strategy should reflect that. Our approach to PPC management is personalized, ensuring that your campaigns are tailored to meet your specific needs and connect with the customers who matter most to your business.
